SA LITHO ON THE FAST TRACK IN THE SHRINK SLEEVE MARKET
- On October 18, 2018
- In Uncategorized
- By Claudia
Since 1903 SA LITHO Label Printers has earned the reputation as a total solutions provider, with a product offering that extends to wet-glue litho labels, self-adhesive flexo labels and self-adhesive digital labels, packaging sleeves and now – their newest offering – shrink sleeves.
Their evergrowing product portfolio cements their reputation in the market as a total solutions provider.
“The decision to enter this market can be attributed to the growing popularity of shrink sleeves as a packaging solution and the shrink sleeve annual compound growth rate exceeding all other traditional labelling solutions,” explains Leon Witbooi, Director at CTP Western Cape.
‘However, our decision to enter the shrink sleeve market is also a reflection of our commitment to meeting our clients’ ever-evolving needs,’ Jon Williams, Sales Manager at SA Litho adds.
According to him, the ever-growing popularity of shrink sleeves is a result of multiple factors – amongst others, the bold, full-exposure look that’s crafted.
‘With 360-degree artwork, packaging becomes a marketing billboard,’ he comments. ‘And among many other benefits, shrink sleeves also allow for SKU flexibility.’
SA Litho prides itself on the production of premium-quality shrink sleeves for a variety of container shapes and are firmly positioned in a number of markets, including pharmaceuticals, cosmetics, food and beverages.
Using the latest flexo and digital printing technologies offered by SA Litho, brand owners of all sizes and scale can benefit from shrink sleeves as a key packaging solution.
The production of shrink sleeves is highly technical with little margin for error. As a result, precision and quality is of utmost importance throughout the production process, which is why SA Litho has invested in state-of-the-art equipment.
As previously reported (PPM February 2018), this includes an AccraSeam shrink sleeve seamer and an ancillary DM12 shrink sleeve inspector. This automated line-up delivers predictable quality and superb production efficiency.
‘With unrivalled technical expertise, limitless shrink sleeve capabilities and a reputation as a premium-quality converter, we pride ourselves on our ability to consistently meet customer expectations,’ Jon concludes.
